If you’re new to creating videos, this is a great place to start. Our tips and tools will help you create videos geared towards making the most money possible, and help format your videos for optimal playback in the Adthrive video player:
Create videos that are 30 seconds or longer
Our ad partners have premium campaigns available for videos with 30 seconds or more of active content, meaning video content between any logos or title screens. We recommend trying out a variety of lengths (30 seconds, 60-90 seconds, 5 minutes, etc.) so you can test to see which videos your readers respond to most.
Upload videos readers can view on most connections
Keep your files under 50mb per minute, with a maximum file size of 800mb. This ensures that your readers can watch your videos wherever they are, on any device. We recommend a resolution of 720p.
Use .mp4, .mov or .webm video files
These are the types of video files that will upload to our video player.
Video title and description matter
The video title and description are included in your embed code and can help improve your SEO. Choose a title that matches common keywords people search for that's related to your video and include a detailed description for each video.
Tags don’t have an impact on SEO
Tags are only used to build playlists of videos, and will not impact your SEO. We recommend using tags to help organize your videos, so we can help you create playlists to embed anywhere on your site.
Export Videos in Landscape Format
Our player is served responsively at a 16:9 aspect ratio, so horizontal, rectangular videos look best. You’re welcome to upload a vertical or square video, however, it will have a black box around it to fill the player.
Compress video files to target file-size and formatting
We also recommend these tools for video compression:
- Mac: iMovie is a fantastic, free tool with built-in compression options when you click “Share.”
- PC: Handbrake is a great option to compress videos created on your PC (https://handbrake.fr/). If you need to export to a different file format or further compress the video, watch this video for an easy to follow tutorial.
Quick tip: If your videos are already hosted on YouTube, they’re already the perfect format for your AdThrive video player. You can simply download your video file from there.